Wineries sharpen their wits

The consumption of wine at home continues to fall. The national average now stands at 9 litres per person a year. During 2011, according to the Spanish Wine Market Observatory, new decreases were recorded: of 1.2% in value and 1.6% in volume. Faced with this picture, wineries continue to sharpen their wits with the focus on imaginative marketing campaigns and new products, such as those emergin...